Piñata created the visuals for INPUT
- the world's biggest international PBS TV conference.
Theme and one of the main topics of the conference being "Content Strikes Back", Piñata creative team explored the story and visual language of the animation from this starting point.
"An overall fresh and vibrant look was something both us and the client was after. However, we needed a contrasting element and some punch to the animation, so that is how the dive in to the black space got there...", says Piñata producer Sari.
Sari continues: "We had a lot of freedom with the animation and details of it, so the project also gave us the opportunity to explore new approaches and techniques. The client YLE had a big trust in us. Artistic freedom is sometimes paramount when creating something very abstract or unique. I guess you have to have the freedom there, to dive into someone elses imagination."
Art Director: Hannu Hellsten
Executive Producer: Jasmiini Lappalainen
Music: Tapsa Kuusniemi
Producer: Sari Tani
Artists: Timo Hämäläinen, Henri Tani, Mikko Vormala, Jani Toikka, Ville Ikonen, Tuomas Korpi